To jumpstart your internal communication efforts, here are 17 practical and enjoyable company newsletter ideas. This will give you an understanding of the maximum time it takes. If there’s an article on your blog that’d be appealing to your coworkers, think about adding it to your newsletter. 1. No credit card required. Knowing what to put in a newsletter is the real issue! Check out this video before you put together your next email blast. Create a new campaign and fill in all the required details — subject line, reply-to address, preview text, name, and email address. 4. 1. There’s plenty that you can achieve with a simple video: you can introduce your brand, educate your customers, highlight social proof, and more. If yours is a direct-to-consumer brand, in addition to the e-commerce ideas above, you can try these 4 newsletter types. 10. Email newsletter introduction FAQs. Ho Ho Ho… It’s me [Company name] Here’s a gift just for you… Find the Perfect Gift for Everyone on Your ListThis headline is also in title case, which does a better job of grabbing peoples’ attention than sentence case. Achieving More Sales. ). 5 steps for writing your first newsletter. Even if you have years of experience in internal communications, it’s normal to feel like you’re fresh out of ideas sometimes. Now that I’ve provided a bit of perspective, here are some of my favorite interactive newsletter examples that you can get inspiration from. Industry Updates. Here is a list of days in March you might want to put in the diary for your email campaigns: March 1: Zero Discrimination Day + World Music Therapy Day. Puppy Day. Radona is a geometric sans serif font that comes in five styles and has a neutral tone and modern look that can fit most brands. The Best Newsletter Subject Lines . Write descriptive subject lines. Consider a PS to nudge slowpokes to click. 🙂 We’ve culled and compiled and come up with a long, creative list of July newsletter content ideas to help get you started! July 2024 holidays and observancesAnother great way to start the year out would be sending them a box of healthy nut clusters – cashews, almonds, pecans, and pumpkin seeds with honey, rice syrup, sea salt, and a hint of cinnamon; simply delicious and healthy! It doesn’t take much to stay front-of-mind with your customers, a little bit of effort goes a long way. However, this is a tedious way of performing email marketing. Undoubtedly true for your email newsletters that’ll definitely be themed around Christmas and all the joy and peace it brings along as we approach the last two to three months of the year. Similarly, work anniversaries mark important milestones for employees when their one-year, five-year, and ten-year. Step 2: Decide on a frequency. Labor Day marks the end of summer and the start of fall. " Jim Rohn. 1. In our last post, we talked about deciding on the optimal newsletter frequency. Do keep it as positive as possible. Email Newsletter from the Banana Republic. Reader feedback on articles/letters to the editor. Much Better Adventure delivers exciting travel and adventure news and relevant information in its travel newsletter. Select a newsletter design and email marketing tool. Internal. Especially when you can boast such beautiful packaging. Export to HTML. Use a poll, do random giveaways at the end of the newsletter, insert videos, trivia—something to get. Use images wisely. The first step is to figure out what you want to say or share. Founder Collective “Fill-in-the-Blank” Investor Update Email Template. Readability. Tip #6: Use Web-Safe Fonts. 5 hand-picked May newsletter ideas. Fact Fridays. Curated Content. Enter Wootric. 3. Big brands like Microsoft or Apple understand that every interaction with a potential customer is an opportunity for branding their company, and they don’t neglect email. Choose a template and email layout accordingly. To offer opportunities to share on social media. You need a call to action. These studies reflect the effectiveness of business newsletters for engaging your audience, retaining readers, and converting prospects. Add clear calls-to-action (CTA) in your newsletter. Some ideas include: New content you created (blog posts, videos, infographics, etc. This will help it feel cohesive and avoid confusing your reader. It also means, don't cram your newsletters with too much information and too many different articles. Illustrate your products. Lucky for you, we’ve put together a list of 20 newsletter topics that are sure to get your readers excited about your emails. 3. A weekly newsletter would have 52 annual issues. Allowing you to directly advertise to customers. The content of your email newsletter should be 90% educational and 10% promotional. The first David Cancel who demonstrated the value of a weekly CEO newsletter. Make a unique “fooler” article depicting a senseless occasion or bogus news thing. So as you can see, there are some serious benefits here. Use at least one graphic per page. You could also use engaging rhyming. 13. New Employee Announcement Newsletter Template. Human Relations newsletters should include the names of any new employees, along with their job title and what exactly they’ll be doing at the company. Newsletter 5 – Launch: Links to best-selling products, specify a time limit. Due to this, over 83% of businesses already use email newsletters to communicate with their customers. Get your employees involved in coming up with newsletter design ideas, or ideas for your company newsletter name. Understand your newsletter audience. Add images in order to attract the readers’ attention, followed by a brief text and a clear CTA. This could be freelance tips every Friday, new recipes every Thursday, or a roundup of local events each Sunday. Make your message stronger with the right words. Pick one primary call-to-action. Internal company newsletters are more important now, more than ever. Bylines. Below are all examples of newsletter templates from their marketplace. November 1st – 2nd — Day of the Dead. Even though their niche has nothing to do with Autumn and Halloween, the team efficiently introduced it in their email marketing campaign. Finance. Adding numbers (e. Individual. Kima Ventures Investor Update Template. 03. Next up: filling in the template with words and pictures. So do you know what to put in a company newsletter? And just as you might get from the “periodical and constant” part, people do tend to disregard it. Running a giveaway is another awesome way to keep subscribers engaged. There’s an approach to copywriting that can be best summarized as “Say it straight, then say it great. If there’s an article on your blog that’d be appealing to your coworkers, think about adding it to your newsletter. 15. Welcome to the company Welcome newly hired people and introduce them to the rest of your staff with a short profile and interview. So make sure that people can get the information they need from your newsletter quickly and easily. To design emails that look professional and beautiful, put a 20 to 40-pixel spacer between each block in your email. The words’ Customer Experience’ haunt the dreams of most SaaS business owners, and for a good reason. We all know graphics help capture attention so add them to your newsletter, preferably at the very beginning of it. Every two weeks it showcases an employee, but not their professional accomplishments. To maximize your results, you need to ensure that your newsletter is tailored to reach targeted recipients. Avoid overwhelming your reader by leaving out superfluous links and CTA’s—stick only to the relevant ones. We’ve put together some screenshots of our examples in different genres to cover any type of author newsletter magnet. Highlight company news and achievements. Segment your email list with employees’ interests, build important news sources for your industry, and share the best material to help employees be more informed. Graphics include photos, artwork, charts, pull quotes or even a colored or shaded box behind an article. It may be tempting to include as much information as you possibly can in your company newsletter. See below for author newsletter examples for sign-up landing pages. Remember, October isn’t just about content; it’s about creating memorable. Insert your company logo in the upper section so that the readers immediately associate the newsletter with you. Establish company expertise: Newsletters help your organization build credibility as a leader in the industry. Here are some events you can add to your newsletter plan. All these author newsletters are from authors we’ve built websites for. “Classic” reprints: Once you’ve published your newsletter for a while, or if you have a large company blog or article marketing campaign, you can reprint popular or valuable articles originally published elsewhere. No one wants to read an entire newsletter about the negative state of the company or how employees aren’t pulling their weight. Photo slideshows from events. Anything other than the written word – Give people a choice as to how they want to absorb your content such as by a podcast or video. Set expectations on your Subscribe page. 10. Objective : Newsletter Editor is responsible for the production and distribution of the company newsletter. Newsletter templates. Write a subject line that gets your email opened. April Fools is known as a day loaded up with tricks, gags, and genial fun. Getting your summer email marketing strategy right. If you’re exceeding that 10% limit, it’s time to reevaluate your newsletter strategy. Table of contents. Remember, you are making a commitment to regularly providing information to the organization. Video content helps to attractively and memorably convey your brand values and what you stand for. 1. Don’t make it an insincere cheerleading platform. We'll go over a few things in this article that you might want to put in a newsletter. You can add graphic elements like images, illustrations, gifs, and emojis to make your newsletter seem more engaging, readable, and visually stunning. ly found that Greentech Media’s newsletter visitors spend 80% more time on site than. November 3rd — Cliché day. This makes it easier for your members to stay on topic. In lamens terms you are sifting through large amounts of content online. Including fun facts in your newsletter is another great way to engage your audience. Image credit: Hotel June. Some experts recommend the average newsletter be 300 words or fewer — or about six to seven lines of text per message — with simple words, short sentences, and action verbs. The holidays are the best time of the year to engage your audience with exclusive offers, send them wishes, or any other piece of content related to your company. Provide easy-to-share content. Blog feature newsletter. Newsletter idea: Share your—or your business’—goals for 2023, along with special offers to get people excited about the coming year, or share a year-in-review newsletter. Include a CTA: Incorporate a strong. 4. Employees don’t want to read dry content about the company. Pick a Topic. Once you know more about who is reading your emails, you can better customize your content to your readers. A company newsletter is like a diving board to get customers from their inboxes to your website. Take advantage of your customers’ selfies by gathering the best of them in a newsletter. March 18: Global Recycling Day. A friendly voice. Put some fun under the tree. Torrid: Push Halloween (Early) Seems like just a few years ago, Halloween involved nothing more complicated than stocking up on candy in case the neighbors kids came knocking. Crew: Launch a Fall Sale. Employee newsletter ideas that will drive employee engagement. Skip sending novel-length newsletters. 3. Don’t confuse your subscribers with multiple topics in one email. Make sure images have alt text. Inexpensive: Compared to other marketing costs, email campaigns are extremely cost effective. It’s great to recognize hard work and company wins, but keep it real without dwelling on negatives. You could gather email addresses by hand, store them in a spreadsheet, and send out emails via Gmail or Outlook. Check out a few awesome autumn-themed email newsletter ideas for November. 2. Make Company Or Industry News Easy To Share. A clear structure ensures that subscribers grasp the content and core message (s) immediately. Subscribers love consistency and knowing what they can look forward to. Then if you want to add more you always can. ” 5. One of our favorite ways to add “lite” personalization to your all-company employee newsletter is to create a section to highlight local events!If you need ideas to spark your creativity for September newsletter subject lines, take a look at these: 1. Industry discussions shouldn't be part of just manager meetings but individual contributor employees should also know about what's happening. If you like, you can scroll down to enter physical addresses, phone numbers, and custom fields. To make sure no one uses an incorrect entrance, let them know which ones they can (and can’t) use, and why. Learn how to create engaging employee newsletters with a mix of employee-focused, organization-focused, and customer-focused content. Procrastination Week is an excuse to slow things down a notch. Find out the best practices, tips, and examples of company newsletter templates from GetResponse. The Mighty Ducks Are Back! This headline from The Ringer, a sports newsletter, is notable because of its relevance to current events, mainly the upcoming release of the new Mighty Ducks movie. A printable game. This is a classic email format that helps build your brand and share its mythos with the world. Add images in order to attract the readers’ attention, followed by a brief text and a clear CTA. Thanks again. So, here are 13 ways to use newsletter images and boost conversions before you know it. 6. Newsletter Editor Resume. ‘Day in the life of’ / ‘interview with’ featured employees. Your employee newsletter should also highlight major company updates. I. Ask if there is any information that the employee would prefer to stay “off the record” and out of the public domain. Use a pre-made template. Staff work milestones — Include promotions, anniversaries, sales records, etc. An interesting and relevant blog post written by a third party. If you want to make sure your employees actually read the newsletter, keep it short and sweet. Position yourself as an expert and build confidence in your business More than sending updates, newsletters can help you establish yourself as a go-to expert in your industry. Click on “Create. In this January newsletter example, they offer a whopping 50% discount, plus an extra 10% for their loyal members. Fall is packed with events and moments your customers are excited about. Whether sharing the challenges of their immigrant experience, explaining. Company and product news email ideas. But there are certain types of content that simply end up making a newsletter look bad. Add your content, personalize your design and prioritize accessibility.